Cool Infographics and Data Visualizations

How Fast is Fast Food on Social Media? [Infographic]

Posted by Good Infographics | Posted on Wednesday, July 18, 2012 | Posted in , ,

McDonalds is the top fast food brand on Twitter and Facebook, according to a new social media infographic from Unmetric.

In fact, quick-service restaurant chains are actually pretty far ahead of many brands and companies when it comes to embracing technology and social media for business. This new social media infographic points out the fast food chains that are making it work, and it’s interesting to see the differences in goals and strategies. Check out the very last part of the infographic too — seeing what kinds of posts work the best for engagement and how often the chains are using those kinds of posts is very useful.

When it comes specifically to high levels of engagement, In-N-Out Burger has the most social engagement with fans on Facebook, while Chipotle is interacting with more followers on Twitter.

Click on Image to Enlarge.

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