Cool Infographics and Data Visualizations

Best Times to Send Email to Clients [Infographic]

Posted by Good Infographics | Posted on Thursday, December 06, 2012 | Posted in , ,

This infographic from GetResponse.com takes a look at when the optimal times are to hit the send button as well as some tips for dealing with an international clientele.

Key Takeways:
- Emails reach the best results within 1 hour after landing in the inbox.
- 24 hours after delivery, the average open rate is close to zero
- 8 a.m. – 10 a.m. and 3 p.m. – 4 p.m. are the top engagement times
- If your recipients are occupied with other activities, they won’t be able to engage while it’s still fresh, and your message will be crowded out by more recent messages
- To optimize the engagement rates for your message, you should schedule it to hit the inbox no later than 1 hour before the top open times, when its chances of getting noticed are the highest.
- If your emailings go to worldwide lists, make sure you use solutions that optimize delivery times in different time zones, such as GetResponse Time Travel.

Click on Image to Enlarge.

Comments (0)

Post a Comment